I am one of the Principal owners at E-proDirect. My primary focus is marketing, business development, product development, and brand strategy. My passion is helping meeting planners and meeting suppliers implement marketing and technology solutions that will either save them time, money, generate revenue or enhance the overall event experience for meeting attendees.
My hospitality career began 24 years ago as a Bellman at a new hotel in New York and quickly excelled in the direction of Hospitality Sales & Marketing. Since then I have had the opportunity to work in many sales leadership and marketing roles with several major hotel brands including Marriott, Hilton, and Holiday Inn and a variety of independent property’s as well.
Although I’m not an absolute expert in technology, I certainly do have the vision of how to leverage technology to generate revenue or enhance the meeting experience for our clients.
My other business hat is sitting on the Board of Directors for the Greater Orlando Chapter of Meeting Planners International as the current chapter President. I find my involvement with MPI to be extremely rewarding and allows me to maintain a great pulse on the meetings community.
Being outside rocks! Especially in Florida, that’s why you’ll find me there in my free time bike riding, skiing, motorcycle riding, and doing just about anything else adventurous.
Favorite Apps: Tweetdeck, Mashable, & Words with friends.
Favorite online resources: www.marketingprofs.com & www.mpiweb.org
Juggling, which I learned while working in a produce department at a grocery store as my first job.